EVA

EMERGING TALENT//GRAPHIC DESIGNER//ETSY SHOP OWNER

 
 
 

Evie Allum
I am Evie and I am currently in my second year of Graphic Communications with Typography. I am originally from Plymouth so I wanted to come to Plymouth University as it is on my door step and I know the area really well. I live alone but I love it here and I am able to work part time as well. I have a lot of internships over the summer. 

I have always been interested in art from a young age. I think Graphics is a more commercial way of getting in to the industry. When I first started the course I didn’t really enjoy it. However over time I have grown to adapt to the course and love it. 

What was your product for ETSY?
I made jewellery from recycled household plastic. So I looked in to what items were wasted the most in homes, I discovered that about 60% of plastic is thrown away. I wanted to take that plastic and reuse it to make something that people might like. I didn’t want to do something stereotypical with recycled materials but something that bought new life to the plastic. 

I wanted to target the younger generation, which are ages 18-30 because they are the age group that recycle the least, according to research. So I tried to find a way of making them realise the potential of recycling but not making it too obvious. I thought jewellery was a way of doing that as people like it and the additional bonus is that it is recycled. 

What inspired your project?
Well, the obvious thing is recycling. I have always been very keen on fashion so I guess that also influenced me as well. I was looking in a lot of magazines and fashion photography for inspiration. I spent quite a lot of time looking at ETSY and seeing what was being sold. Most of the products are hand crafted or up-cycled. I started to look in to the up-cycled part of it and branched off in to recycled.

What was your approach to creating the product?
The reality is you just need to get hands on. I spent my free time just melting plastics in my room and gluing it all together. I would mix together spoons, bottles, cartons and plastic bags. It was a case of experimenting with any plastic I could get my hands on. What I found interesting is that if you use a Sharpie to colour in the plastic, when you burn it, the colour goes opaque and looks like coloured plastic. Through research I discovered how people mould plastic, so I just started cutting plastic. I noticed that melted spoons make petal shapes and it gradually became a flower.